Guide Me
Guide me is a service app that assists the users to guide and aware of any potential virus/treats in their area
Design Thinking - Design Strategy - Concept - Wireframing - Prototyping
Project Duration: 10 weeks
Team: Michelle Estrella, Carolyn Hou, Parth Dwivedi, Suhag Amin
My role: UX Research, UX Design, Product Strategy, Story Telling, Conceptualization, and Prototyping.
01
The Challenge
Most of our lives are a combination of work, family, and community involvement. A pandemic can affect all of these areas. Being informed and knowing what to do during a pandemic can help minimize the impact.
During the Caos of the first year of 2020, we could observe how poorly prepared we are to face a pandemic like that of COVID-19. With the idea of safeguarding ourselves and our families, supermarkets ran out of supplies in a matter of days. People were not preparing for this global pandemic. We did not know how much food, supplies, or medicine to buy. So ignorance and despair, now have a significant consequence in society.
Our opportunity was to create meaningful solutions that will provide verified information and create meaningful services for addressing pandemic diseases currently and in the future, so that people are accessing correct information: What's working well to motivate behavior change, what isn't working, and what feels missing out.
Umbrella Question
How might we use Design Thinking methodologies to flatten the covid-19 curve in our communities and how one can be prepared for future pandemics?
02
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Research
This research aims to understand the problem in-dept and obtain key insights.
Secondary Research Key Takeaways.
People are worried about stepping outside their homes to get basic supplies.
People are worried about stepping outside their homes to get basic supplies.
People are worried about stepping outside their homes to get basic supplies.
People are avoiding using their social media platforms and are following news on television.
People are overwhelmed by the information they receive on their messaging platforms
Founders have difficulties keeping up with the fast-paced industry and need a tool to assist them
Primary Research: Users key takeaways (Interviews)
04
Personas / User Journey
05
Guide Me
Guide me is an App designed to guide you in states of emergency. Borns from the research developed during the quarantine by COVID19, we analyzed several of the needs of users by not knowing how to act during a pandemic. It is focused on being emotional support and facilitating the preparation of the user in different emergencies.
Storyboard
APP Navigation Features
